9 Top AI Copywriting Tools: Write Better and Faster!

Have you been searching for the best AI copywriting tools?

Let me start with a confession: I used to spend hours staring at blinking cursors, overthinking headlines, rewriting intros, and parts of the copy I wrote just to get everything right. Sound familiar?

Fast-forward to now, and I have a streamlined workflow where AI is my creative co-pilot. I don’t rely on it blindly, but I do let it take the first draft off my hands so I can focus on refining, structuring, and storytelling.

In this guide, I’m sharing the 9 AI copywriting tools I’ve personally tested, used, or audited and how each can help you write smarter.

And because strategy matters as much as words, I’ll show you how to pair these tools with SEOBoost to level up every part of your content process from initial research and briefs to content optimizations.

Let’s start with a definition.

What Are AI Copywriting Tools?

AI copywriting tools are platforms that generate written content using machine learning, typically natural language processing (NLP) models like GPT. 

These tools can create anything from blog posts to ad copy, product descriptions, emails, social captions, and even content for your graphics.

But the real power of AI lies in speed, structure, and ideation. These tools help:

• Kickstart drafts faster
• Repurpose content into new formats
• Generate multiple headline and hook variations
• Help maintain consistency across brand messaging

That said, they’re not magic. AI-generated content still needs your voice, insight, and final polish, especially if you want to rank on SERPs.

How to Use AI Copywriting Tools with SEOBoost

So, here’s the secret sauce: don’t use AI tools in isolation.

The best results happen when you plug them into a refined SEO strategy. For me, that’s where SEOBoost comes in. 

Here’s how I use them together:

1. Topic Research with SEOBoost, Writing with AI

I usually start with SEOBoost Topic Reports to identify the content statistics and analyze the keywords for which I want to create content. 

It analyzes the top competing pages, relevant questions, important phrases, and content statistics. This information helps me identify content gaps that need to be filled.

Once I’ve nailed down the content angle and search intent, I use an AI tool to generate ideas for the first draft or first-pass copy.

2. Build a Data-Backed Brief, Then Use AI Copywriting Tools

Using SEOBoost Content Briefs, I can structure the piece with proper headings, target keywords, and length. 

Once, I have the brief ready, I feed that directly into tools like Jasper or Copy.ai to generate copy sections aligned with that brief.

This helps me keep even the first draft aligned with my vision for the copy.

3. AI First Draft → SEOBoost Content Optimization

After writing, I paste the content back into SEOBoost’s Content Optimization tool to improve its SEO friendliness.

This is my go-to tool for content optimization as it helps me optimize the copy for 25+ readability and ranking metrics.

These include keyword usage, structure, readability, etc. That’s when the content goes from “decent” to “ready-to-rank.”

Now that you know about my process, let’s look at the 9 AI copywriting tools you can use.

1. Jasper

Jasper is one of the most robust and well-rounded AI copywriting platforms I’ve used. It’s built for marketers, agencies, and brand teams who need scale, consistency, and collaboration.

Jasper is a fantastic option if you manage a brand or work across multiple channels and want to ensure brand tone and consistency. 

It’s one of the few tools that actually understands context across outputs.

Here are some of its winning features:

• 50+ templates: From blog posts to Google Ads, emails, and even cold outreach
• Jasper Chat: Their conversational assistant (think ChatGPT with built-in marketing know-how)
• Brand Voice: Set your tone, product info, and personas so Jasper writes like you
• Built-in plagiarism checker: Plus Grammarly support
• Campaign builder: Great for mapping content across multiple platforms

Pricing

• Creator Plan: $49/month (for solo creators)
• Pro Plan: $69/month (includes collaboration tools and brand memory)
• Custom pricing for business teams and enterprises

You can also start with a 7-day free trial and save 20% on annual billing.

2. Copy AI

Copy.ai is all about speed and simplicity. It’s intuitive, beginner-friendly, and doesn’t overwhelm you with too many bells and whistles.

I mostly use it to create social media captions and copies.

The free version has a limit of 2,000 words but that’s usually enough for this task.

It is perfect for solopreneurs, content creators, or social media marketers who need to produce a lot of short-form copy quickly, especially across channels.

Here are some of my favorite features:

• Copy templates: Blog intros, product descriptions, Instagram captions, you name it
• Campaign wizard: Plan an entire email or ad campaign in minutes
• Freestyle mode: Generate anything you want with one prompt
• Built-in workflow automations: Great for marketing teams
• Chrome extension and API access: Create custom flows

Pricing

• Free Plan: 2,000 words in chat per month
• Starter Plan: $49/month (unlimited words and access to all tools)
• Advanced Plan: $249/month (with 5 seats)

You can also pay annually to save 20% on the subscription.

3. Writesonic

Writesonic is packed with AI tools for both short and long-form copy and includes everything from landing pages to social ads to entire blog posts.

I use it to generate first drafts for the copy.

It’s ideal for bloggers and SEOs who want fast, long-form content, especially if you like writing in an SEO environment.

• AI Article Writer 5.0: Generates blog drafts based on a keyword and tone
• Chatsonic: An AI chatbot that pulls real-time data from the web
• Integrates directly with Surfer SEO (optional upgrade)
• Supports over 25 languages
• Templates for e-commerce, ads, SEO, emails, and more

Pricing

• Free Plan: 10,000 words/month
• Lite: $49/month (15 articles and 2 writing styles)
• Standard: $99/month (30 articles and 5 writing styles)
• Professional: $249/month (100 articles and unlimited writing style)
• Advanced: $499/month depending on scale

You can also subscribe to any of these annually to save 20% off the cost.

4. Rytr

Rytr is a minimal, no-fuss AI writer for people who want something fast, simple, and affordable. Despite its lightweight interface, it’s surprisingly versatile.

If you’re a freelancer, startup founder, or part-time content creator with a tight budget, Rytr provides solid short-form output without overwhelming you.

Here are some of its winning features:

• Templates for blogs, ads, bios, and product descriptions
• Supports 30+ languages and 20+ tones of voice
• Built-in plagiarism checker
• Chrome extension and document history
• AI image generation (Beta)

Pricing

• Free Plan: 10,000 characters/month
• Saver Plan: $9/month
• Unlimited Plan: $29/month

If you pay annually, you also get 2 months free.

5. Frase

Frase blends AI writing with real-time SERP analysis, making it an excellent research-first tool. 

If you ask me, Frase is more than just copywriting, and its strategy meets content generation.

It is perfect for SEOs and strategists who want search-informed content built around what’s already ranking. I recommend this for agencies working with multiple clients.

Here are some of its features that I loved using:

• Pulls top 20 Google results for a keyword and analyzes headers, questions, and key terms
• Smart AI Writer that builds content around SERP competitors
• Topic gap analysis, outline builder, and related questions
• Custom brief builder and integrated keyword recommendations

Pricing

• Basic Plan: $45/month
• Team Plan: $1159/month – (Add-on required for unlimited AI words)

Frase also has a Pay-As-You-Go option, where you can pay per document as needed. You can also ask for custom pricing for an enterprise use case.

6. ChatGPT

You probably already know about ChatGPT. What makes it unique is its versatility. 

For me, it’s less of a copywriting tool and more of a brainstorming partner, content generator, and assistant rolled into one.

Here’s why I find it useful specifically for AI copywriting:

• Freeform content generation
• Conversational prompts (great for ideation and problem-solving)
• Plugins and browsing are available in GPT-4 with ChatGPT Plus
• Can be custom-trained with instructions for tone, brand voice, and formats

It’s ideal for copywriters who want more control and flexibility and aren’t afraid to prompt their way to a great draft. 

I mostly use ChatGPT most when I need to rewrite a section, brainstorm CTAs, or generate multiple creative headlines.

Pricing

• Free (Most basic models)
• ChatGPT Plus (GPT-4): $20/month

7. Anyword

What sets Anyword apart is its laser focus on performance-driven copywriting. It doesn’t just help you write content, it predicts how well it will perform using AI-powered scoring systems.

Here are some of its features that help with great copywriting:

• Predictive performance scores for every generated copy
• Ideal for ads, landing pages, product pages, and email subject lines
• Pre-set templates for eCommerce, SaaS, and B2B
• “Data-Driven Editor” that refines copy based on audience targeting
• Language and tone customization with persona presets

If you’re running paid ads, writing product pages, or testing landing page copy, Anyword gives you actionable feedback on what’s most likely to convert. That’s rare (and powerful).

Pricing

• Starter: $49/month (1 seat, basic generation)
• Data-Driven: $99/month (3 seats)
• Business: $499/month and custom pricing for advanced performance features and team seats

8. Hypotenuse AI

Hypotenuse AI feels like the art director of AI copywriting tools. 

It’s known for generating on-brand, vivid, and emotionally resonant content, especially useful for fashion, lifestyle, and DTC brands.

It helps with the following:

• Product descriptions, long-form articles, and image-based captions
• Generates copy from images and basic product specs
• Batch generation and multi-language support
• Built-in plagiarism checker and tone presets
• Shopify integration for e-commerce teams

Use this to write creative, lifestyle content or brand-focused marketing copy. It’s built for elegance over speed and helps maintain personality across every asset.

Pricing

• Starter: $29/month (monthly credits)
• Essential: $87/month (for growing teams)
• Enterprise: Custom solutions available

If you’re an e-commerce brand, you can also request custom pricing.

9. Scalenut

Scalenut is one of the few AI copywriting tools that combines long-form writing with SEO optimization baked right in. It’s beneficial for creating pillar content and full blog strategies.

Here are some of its winning features:

• Topic Clusters: Suggests content clusters around your keyword
• Cruise Mode: Write blog posts in 5 steps using AI
• Real-time SEO scoring and optimization as you write
• Competitor SERP analysis and keyword suggestions
• Integrates with WordPress and offers a content calendar feature

If you’re creating long-form SEO content at scale, Scalenut gives you writing and SERP insights in one platform. Great for agencies, niche bloggers, and strategy-driven teams.

Pricing

• Essential: $49/month
• Growth: $79/month (includes Cruise Mode and SEO tools)
• Pro: $149/month (priority support and collaboration features)

You can also request custom pricing and add-on other features like AI detector for additional charges.

AI Copywriting Tool Comparison Table

FAQs

Final Word

After using these tools across different clients and campaigns, I’ve learned that the best tool isn’t about features but fit.

If you want speed and ease, you should use Copy.ai, but if you want to build a hub for SEO content, Frase would be a better choice.

On the other hand, if you run an e-commerce site, you should use Hypotenuse AI.

And for conversion-focused copy, I’d recommend using Anyword.

No matter what you choose, pair it with SEOBoost for complete content optimization.

Alina Zahid Content Writer

Alina is an SEO professional with specialized knowledge of content marketing. When she’s not busy researching and creating awesome content for SEOBoost, she can be found practicing piano, writing fiction and traveling.

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