If you want to stay ahead of your digital competitors, you should take a strategic approach to SEO. And with the help of the best AI SEO tools, you can do that.
With algorithms evolving quickly, you must constantly adapt your content strategy to remain visible and relevant. Most of these changes are driven by the remarkable advancements in AI technology. And that is why, it’s important for you to use AI SEO tools as part of your overall content marketing strategy.
In this article, I’ll share my firsthand experience with AI in SEO and the best AI SEO tools you can use in 2024 to streamline your content process.
Let’s start by understanding what AI SEO is.
What is AI SEO?
AI SEO, short for Artificial Intelligence Search Engine Optimization, is a cutting-edge approach that uses advanced machine learning algorithms and natural language processing (NLP) to optimize websites and digital content for improved search engine rankings.
Unlike traditional SEO methods that heavily rely on human analysis, AI SEO tools can process vast amounts of data, identify patterns, and provide data-driven insights to enhance your website’s visibility and performance on search engine results pages (SERPs).
To get the most out of AI SEO, I’d advise using an AI SEO tool as part of your strategy and not entirely relying on it.
How to Use AI to Improve Your SEO Strategy?
Integrating AI into your SEO strategy can bring numerous benefits. Some of these benefits that I’ve personally noticed include:

- Efficient Keyword Analysis: AI SEO tools can analyze search volumes, identify long-tail opportunities, and uncover the keyword intent behind specific keyword searches, enabling you to do effective keyword research.
- Comprehensive Competitive Analysis: AI tools can help you gain a competitive edge and develop an informed SEO plan by studying competitors’ strategies, off page SEO elements like backlink profiles, and content performance.
- Content Optimization and Generation: AI-powered writing assistants can suggest ideas, optimize existing content for readability and engagement, and even generate original, SEO-friendly articles, saving you time and resources.
- Automation of Repetitive Tasks: From website audits to metadata optimization, AI tools can streamline tedious tasks, freeing up your time to focus on strategic planning.
- Real-time Monitoring and Reporting: With AI-driven analytics, you can track your website’s performance, monitor keyword rankings, and access detailed reports on on-page SEO score, enabling data-driven decision-making and continuous improvement.
What are AI SEO Tools and How to Use Them?
AI SEO tools are software solutions that use artificial intelligence to streamline and optimize various aspects of search engine optimization.
These tools can assist with keyword research, content creation, on-page optimization, technical SEO audits, and performance tracking.
To effectively utilize AI SEO tools, it’s essential to understand your specific goals and challenges. You can ask yourself these questions to understand your objectives:
- Are you struggling with content ideation?
- Do you need to improve your website’s technical SEO?
- Are you aiming to outrank your competitors in search engine rankings?
You can select the most appropriate AI SEO tools for your needs by identifying your priorities.
However, remember that AI SEO tools are designed to augment and enhance your SEO efforts, not replace human expertise entirely.
12 Best AI SEO Tools (Free + Paid)
Now that you understand AI SEO and how it can benefit your business, let’s explore the 12 best AI SEO tools.
1. SEOBoost
SEOBoost is an AI-powered SEO and content optimization tool that offers a wide range of features to optimize your website for search engines.

One of its standout capabilities is its advanced keyword research functionality, part of its Topic Reports feature. It uses machine learning algorithms to identify high-potential keywords and phrases and analyzes the top SERPs for the keyword you want to rank for.
This eliminates the manual time spent researching the SERPs and optimizes your keyword research and optimization process.
What I love the most about SEOBoost is its Content Optimization feature. It provides in-depth content analysis and optimization recommendations, ensuring your articles and web pages are optimized for readability, engagement, and search engine visibility.

You can use the same doc-style editor to write, edit, and optimize your content.
Another AI feature that helps me the most is Content Briefs. The tool’s AI-powered feature can generate content outlines and drafts, saving you valuable time and effort.
Pricing
SEOBoost also provides a 14-day free trial, allowing you to test the tool’s capabilities before committing to a paid plan.
Plan | Essential | Team | Agency |
Pricing | $30/month | $60/month | $100/month |
2. HubSpot AI Tools
HubSpot, a leading marketing and sales platform, offers AI-powered tools to streamline your SEO efforts.
Their AI Content Strategy tool analyzes your existing content and provides data-driven recommendations for improvement. It ensures that your articles and web pages are optimized for search engines and user engagement.

Additionally, HubSpot’s AI Blog Topic Generator can help you overcome writer’s block by suggesting relevant and trending blog post ideas based on your industry and target audience.
The AI Email Writer tool can even assist you in crafting compelling email campaigns that are optimized for maximum open and click-through rates.
Pricing
HubSpot’s AI tools are available as part of their Marketing Hub plans, which offer a range of pricing options based on your business needs.
Plan | Starter | Professional | Enterprise |
Pricing | $45/month | $800/month | $3,200/month |
3. Jasper
Jasper is an AI writing assistant that can revolutionize your content creation process. With its advanced natural language processing capabilities, Jasper can generate high-quality, SEO-friendly content on virtually any topic, saving you significant time and effort.

One of Jasper’s standout features is its ability to understand and incorporate context, ensuring the generated content is relevant and cohesive. Additionally, the tool offers a wide range of templates and frameworks, making it easy to create various types of content, including blog posts, product descriptions, and social media updates.
Pricing
Jasper offers a free trial and flexible pricing structure with multiple plans to suit different needs.
Plan | Starter | Boss Mode | Enterprise |
Pricing | $24/month | $49/month | Custom pricing |
4. RankIQ
RankIQ is an AI-powered SEO tool that focuses on helping you optimize your content for better search engine rankings.

One of its key features is the SEO Content Brief Creator, which analyzes your target keywords and generates comprehensive content briefs, including suggested topics, outlines, and optimization recommendations.
Additionally, RankIQ offers a content optimization writing assistant that provides real-time feedback and suggestions as you create your content, ensuring your articles are optimized for search engines and user engagement.
Pricing
RankIQ offers a 14-day free trial and a single paid plan starting from $99/month.
5. Surfer SEO
Surfer SEO is a powerful AI SEO tool that focuses on helping you create content that outranks your competitors.

Its standout feature is the Content Editor, which analyzes the top-ranking pages for your target keywords and provides real-time recommendations on how to optimize your content for better search engine visibility.
Additionally, Surfer SEO offers a range of other features, including keyword research, competitor analysis, and rank tracking, making it a comprehensive solution for your SEO needs.
Pricing
Surfer SEO offers a 7-day free trial and a range of pricing plans to suit different needs:
Plan | Essential | Scale | ScaleAI | Enterprise |
Pricing | $89/month | $129/month | $219/month | Custom pricing |
6. Clearscope
Clearscope is an AI-powered content optimization tool that helps you create high-quality, SEO-friendly content that resonates with your target audience.

One of its standout features is the Content Grader, which analyzes your content and provides detailed feedback on its readability, engagement, and search engine optimization.
Additionally, Clearscope offers a range of other features, including keyword research, content briefs, and content optimization recommendations, making it a comprehensive solution for your content creation and optimization needs.
Pricing
Clearscope offers a free trial to start with and then a range of pricing plans.
Plan | Essentials | Business | Enterprise |
Pricing | $189/month | $399/month | Custom pricing |
7. INK
INK is one of the leading AI writing tools that focuses on helping you create high-quality, SEO-friendly content that outperforms your competitors.

One of its standout features is its ability to analyze the top-ranking pages for your target keywords and provide recommendations on optimizing your content for better search engine visibility.
Additionally, INK offers a range of other features, including keyword research, content optimization recommendations, and plagiarism detection, making it a comprehensive solution for your content creation and optimization needs.
Pricing
INK offers a 5-day free trial and 2 paid plans. You can also choose to pay on a yearly basis to get 2 months free.
Plan | Proffesional | Enterprise |
Pricing | $49/month | $119/month |
8. NeuronWriter
NeuronWriter is an AI-powered content creation and optimization tool that helps SEO experts create high-quality, SEO-friendly content that resonates with your target audience.

One of its standout features is its ability to generate content outlines and drafts based on your target keywords and audience preferences.
Additionally, NeuronWriter offers a range of other features, including keyword research, content optimization recommendations, and team collaboration tools, making it a comprehensive solution for your content creation and optimization needs.
Pricing
NeuronWriter provides 5 different pricing plans. You can also pay as a yearly subscription to save up to 40% on the payment.
Plan | Bronze | Silver | Gold | Platinum | Diamond |
Pricing | $23/month | $45/month | $69/month | $93/month | $117/month |
9. Scalenut
Scalenut is one of the leading AI SEO tools that offers a comprehensive suite of features to help you optimize your website for search engines.

One of its standout features is its AI-powered article writer, which can generate high-quality, SEO-friendly content based on your target keywords and audience preferences.
Additionally, Scalenut offers a range of other features, including keyword research, content optimization recommendations, and technical SEO audits, making it a comprehensive solution for your SEO needs.
Pricing
If you choose to pay as a yearly subscription, you can save 50% off the payment plans.
Plan | Essential | Growth | Pro | Enterprise |
Pricing | $39/month | $79/month | $149/month | Custom pricing |
10. NeutralText
NeutralText is an AI-powered SEO tool to help you optimize your website for search engines.

One of its standout features is its AI-powered content optimization editor, which provides real-time feedback and recommendations on improving your content for better search engine visibility.
Additionally, NeutralText offers a range of other features, including keyword research, content generation templates, and technical SEO audits, making it a comprehensive solution for your SEO needs.
Pricing
NeutralText offers a 5-day free trial period before you sign up for one of the following plans.
Plan | Starter | Basic | Pro |
Pricing | $19/month | $49/month | $119/month |
11. AlliAI
AlliAI is one of the rapidly growing AI SEO tools that focuses on helping you optimize your website for search engines.

One of its standout features is its automated on-page optimization capabilities, which can automatically optimize your website’s meta tags, titles, and other on-page elements for better search engine visibility.
Additionally, AlliAI offers a range of other features, including keyword research, content optimization recommendations, and backlink analysis, making it a comprehensive solution for your SEO needs.
Pricing
AlliAI offers a 10-day free trial.
Plan | Business | Agency | Enterprise |
Pricing | $299/month | $599/month | $1,199/month |
12. Pictory
Pictory is one of the leading AI SEO tools for video creation that can help you create high-quality, engaging videos for your website and social media platforms.

One of its standout features is its ability to generate videos based on text input. This makes it easy to create optimized videos for search engines and user engagement.
Additionally, Pictory offers a range of other features, including video editing tools, stock footage libraries, and team collaboration tools, making it a comprehensive solution for your video creation and optimization needs.
Pricing
Pictory offers a range of pricing plans. You can also choose to pay yearly to save up to 17%.
Plan | Starter | Professional | Teams |
Pricing | $25/month | $49/month | $119/month |
FAQs
1. Can SEO be done by AI?
While AI can assist with various aspects of SEO, such as keyword research, content optimization, and technical audits, it cannot completely replace human expertise and strategic thinking for SEO.
2. How to use ChatGPT for SEO?
You can use ChatGPT for SEO to generate content ideas, conduct keyword research, and write blog meta descriptions. However, while ChatGPT can be a valuable tool, its output should be carefully reviewed and edited to ensure accuracy and relevance.
3. What is an AI SEO tool?
An AI SEO tool is a software solution that uses artificial intelligence technologies, such as machine learning and natural language processing, to assist with various aspects of search engine optimization. These tools can perform keyword research, content analysis, on-page optimization, technical SEO audits, and performance tracking.
4. Which is the best AI for writing SEO content?
Some of the most popular AI writing assistants for SEO content creation include Jasper, CopyAI, and Writesonic.